Google penalties come about because a website was doing something that Google considers to be trying to manipulate the search engine. This may happen because the website took a few risky SEO methods, or it may happen by accident. It may even happen because an SEO company went and ripped off the website. Whatever the reason, it is possible to recover from such penalties. Here is an idea of the type of website that could recover.
If you contact Google then you may recover
You could read the Google articles and check your web master tools to see where you have gone wrong with your website. It is very likely that within you Google Analytics program you will find the answer. If not then you could take the time to contact Google. They are unlikely to get back to you quickly as we are supposed to recognize that they are very busy. But, if you contact them and explain how you have tried to find what was wrong but could not, you may ask them how to fix the problem.
If you take Google’s advice you may recover
This is the Google advice that they give you if you contact them. It is also the Google advice that is on their articles. Ignore other articles that give advice on SEO (Search Engine Optimization) and get your information from the Google domain itself. Get it from the horse’s mouth, and they do have a lot of articles. Plus, Matt Cutts has his own blog too which may be helpful.
If you take an SEO audit you may recover
This does not have to cost you money. You can do them on your own if you want, and it is mostly a case of using tools and following instructions. If you are willing to take an SEO audit then you may recover if you are able to figure out where you went wrong.
If you are actually prepared to change then you may recover
The willingness to change is at the heart of recovering from a Google penalty. There are people who just make contact with Google right away without trying to fix the problem themselves. There are people who just start disavowing links and submitting new XML sitemaps without trying to fix the problem. They take up Google’s time and simply get ignored all the harder.
If you hire an SEO company you can fire and sue them if you don’t recover
Obviously, if you are planning to sue them if they fail then you need it in your contract that they are going to help you recover from the Google penalty, and you will need to get some specifics down so that they may be measured. If you do not get anything in the contract and do not scare the SEO Company with the thought of being sued, then what is to stop them playing monkey nuts for the next three months and getting no results whilst taking your money?
If you start again with the same domain you may recover
You can recover if you start from scratch. You can remove your URLs, and all the content from your home page and you can start again from scratch. This is very inefficient and for a long time you are going to have to suffer on the bottom rung, but eventually your website will start to recover.
If you start again from scratch then you won’t have to recover
If you start over with a new host, website, domain, IP address, etc, then you can have a fresh start. You need not worry about getting back to where you were or recovering because you are starting from the beginning. It may take a long time to get back to where your old website was on the search engine results, but it is going to take time if you try to recover anyway.
If you look for your problem areas you may recover
There may just be one problem area with your website. If you have suffered a big drop because of a search engine update, then you can assume that the drop is because something changed. That change is not going to be a massive thing, so all you have to do is evolve a little and you will recover pretty quickly. Figure out what they have updated or changed and then change it on your website so that it is not harming your SEO any longer. Again, as suggested earlier you are likely to find your answer in Google Analytics.
If you contact Google then you may recover
You could read the Google articles and check your web master tools to see where you have gone wrong with your website. It is very likely that within you Google Analytics program you will find the answer. If not then you could take the time to contact Google. They are unlikely to get back to you quickly as we are supposed to recognize that they are very busy. But, if you contact them and explain how you have tried to find what was wrong but could not, you may ask them how to fix the problem.
If you take Google’s advice you may recover
This is the Google advice that they give you if you contact them. It is also the Google advice that is on their articles. Ignore other articles that give advice on SEO (Search Engine Optimization) and get your information from the Google domain itself. Get it from the horse’s mouth, and they do have a lot of articles. Plus, Matt Cutts has his own blog too which may be helpful.
If you take an SEO audit you may recover
This does not have to cost you money. You can do them on your own if you want, and it is mostly a case of using tools and following instructions. If you are willing to take an SEO audit then you may recover if you are able to figure out where you went wrong.
If you are actually prepared to change then you may recover
The willingness to change is at the heart of recovering from a Google penalty. There are people who just make contact with Google right away without trying to fix the problem themselves. There are people who just start disavowing links and submitting new XML sitemaps without trying to fix the problem. They take up Google’s time and simply get ignored all the harder.
If you hire an SEO company you can fire and sue them if you don’t recover
Obviously, if you are planning to sue them if they fail then you need it in your contract that they are going to help you recover from the Google penalty, and you will need to get some specifics down so that they may be measured. If you do not get anything in the contract and do not scare the SEO Company with the thought of being sued, then what is to stop them playing monkey nuts for the next three months and getting no results whilst taking your money?
If you start again with the same domain you may recover
You can recover if you start from scratch. You can remove your URLs, and all the content from your home page and you can start again from scratch. This is very inefficient and for a long time you are going to have to suffer on the bottom rung, but eventually your website will start to recover.
If you start again from scratch then you won’t have to recover
If you start over with a new host, website, domain, IP address, etc, then you can have a fresh start. You need not worry about getting back to where you were or recovering because you are starting from the beginning. It may take a long time to get back to where your old website was on the search engine results, but it is going to take time if you try to recover anyway.
If you look for your problem areas you may recover
There may just be one problem area with your website. If you have suffered a big drop because of a search engine update, then you can assume that the drop is because something changed. That change is not going to be a massive thing, so all you have to do is evolve a little and you will recover pretty quickly. Figure out what they have updated or changed and then change it on your website so that it is not harming your SEO any longer. Again, as suggested earlier you are likely to find your answer in Google Analytics.
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